ABOUT AACA

Wear the Legacy. Represent the Culture.

AACA (African American College Alliance) is more than just a clothing brand—it’s a movement. Established in 1991, AACA was born from the desire to celebrate the legacy of Historically Black Colleges and Universities (HBCUs) and empower communities through fashion. Our apparel is a tribute to the spirit, pride, and excellence of Black education and culture.

Our Story: A Legacy of Excellence

In the early ‘90s, AACA revolutionized urban fashion, bringing vibrant, high-quality collegiate-style apparel to the streets. Our designs weren’t just about style—they were about representation. Worn by icons in hip-hop, sports, and entertainment, AACA quickly became a cultural staple, symbolizing pride, unity, and ambition.

After decades of impact, we remain committed to our mission:  
✅ Honoring the legacy of HBCUs** through authentic, high-quality apparel  
✅ Empowering communities** by supporting educational and economic opportunities  
✅ Keeping the culture alive** with bold, statement-making designs  

Why AACA?

🖤 Heritage You Can Wear – Every piece we create reflects the excellence and tradition of Black colleges and universities.  

🔥 Timeless Style, Bold Statements– Our premium streetwear merges classic collegiate aesthetics with modern fashion trends.  

💯 Worn by Legends – From hip-hop pioneers to athletes, AACA has been the choice of cultural icons for over 30 years.  

🎓 Giving Back – We proudly support scholarships and initiatives that uplift HBCU students and Black communities.  

Join the Movement

When you wear AACA, you’re not just wearing a hoodie or a T-shirt—you’re making a statement. You’re carrying the legacy of HBCUs, celebrating Black excellence, and representing a culture that inspires greatness.  

Explore our collection and rep the culture with pride.

📢 Shop Now & Be Part of the Legacy